Ryan Fernando With Divya Jain
About Project
This project involved delivering advanced post-production services for the teaser of Divya Jain (Podcaster). The work was secured and executed in collaboration with, and through, Midas Studio.
Category
Podcast Teaser
Client
Midas Studio
Start Date
November 24, 2025
Challenges
The core challenge in editing the teaser for Ryan Fernando was the necessity of creating a high-impact, motivational promotional asset while respecting the scientific depth of his performance nutrition expertise. His association with elite athletes like Virat Kohli naturally generates significant hype, but the actual content is often clinical and detailed. My task was to isolate the most gripping, aspirational soundbites related to peak performance and fitness, and then aggressively amplify them using dynamic pacing and sound design. This ensured the teaser successfully leveraged the celebrity connection to draw in the audience, but delivered genuine, actionable insight—avoiding pure spectacle and maintaining the integrity of his professional clinical advice.
MY APPROACH
My approach to the Ryan Fernando teaser centered on creating high-velocity engagement that simultaneously leveraged the celebrity connection and underscored his professional authority, all while strictly adhering to brand guidelines. I utilized aggressive, motivational pacing—employing rapid-fire transitions and synchronized visual effects to give the piece a fast-paced, "high-performance" feel congruent with elite sports. Crucially, the dynamic typography and custom-designed sound effects were deployed to emphasize key metrics and scientific concepts discussed, visually validating his expertise. This ensured that while the teaser was exciting and hype-driven, the on-screen elements always reinforced the scientific rigor of his clinical advice, translating complex nutritional strategy into immediate, aspirational content without compromising brand fidelity.